Dance Teacher Resources

Create your vital Studio Business Plan with Chantelle Bruinsma at Energetiks VDF 23

Chantelle Bruinsma
Chantelle Bruinsma.

If there’s one person who can help you build your studio, inspire you to invest in your professional development and achieve maximum student retention, it’s Chantelle Bruinsma of Studio Evolution. Not only does she have a solid background in the performing arts herself, but Bruinsma also founded a successful studio that grew to six locations in Sydney in under four years. She understands rapid growth, strategic business models and loyal teams.

And lucky for us, Bruinsma is coming to Energetiks Victorian Dance Festival (VDF) 2023 to share all she knows about evolving your studio, making it thrive and making yourself a happy studio owner. On 14 April, during VDF’s Vitality Teacher Day, she and other international guest speakers and experts will offer their advice and hands-on mentorship for dance educators. Bruinsma’s seminar, Studio Business Plan, will focus on how to make and stick to an effective business plan. Here, we speak with Bruinsma about what studio owners should expect from her workshop and why it’s so vital for teachers to keep learning.

What makes your seminar, The Studio Business Plan, vital?

“We all know as business owners, we should probably have a business plan, but how do you write one? No studio owner needs a complicated, long document that takes hours to create and you never look at again. At VDF, I’ll be sharing a revolutionary, one-page Business Plan template designed specifically for studio owners that makes achieving your vision for your studio super practical and joyful. And the best thing, we’ll be writing your one-page Studio Business Plan during our session together. You’ll walk away with your Business Plan in your pocket ready to roll out. This will be a highly focused, practical session you don’t want to miss!”

Chantelle Bruinsma.
Chantelle Bruinsma.

Who should attend your seminar?

“Anyone who owns or runs a studio will love this seminar. There is always a seat for you at our table. I’m here to show you how you can have more. More enrollments. More financial security. More freedom. More time to yourself. More purpose to grow your studio in an authentic and profitable way. In the Studio Business Plan session, I’ll share with you a straightforward path to make it happen and will be giving away a bucketload of goodies as well!”

How do they get the most out of attending?

“Come with an open mind and heart. The studio ownership game can be a personal one and if you can come to my seminar with an open mind about what you dream for your studio, we can start to get the big work done. Whether that is more time, more profits, more students or more systems, if we can articulate what you want to work on, then we know where to go.”

Why do you think it’s vital for teachers to keep learning?

“As a studio owner, you carry a heavy load. It’s easy to get bogged down in all the things. Learning a new approach, a different strategy or a handy hack to make your life easier can make all the difference in your relationship with your studio. Just as you love to see the spark in your students’ eyes, your team and your students can tell when your eyes are shining bright. 

My goal is to give you that little pep that you can take back to your studio and keep doing what you do best: changing the lives of your students. I’m passionate about supporting studio owners to keep the magic alive in their studios and help them find easier ways to grow their businesses and reclaim their freedom. When you thrive, your studio thrives, and learning how to thrive more as a studio owner is the secret key.”

VDF’s renowned Vitality Teacher Day will be held during this year’s Energetiks Victorian Dance Festival on 14 April at the Melbourne Showgrounds. For more information and a list of speakers, head to Get your tickets now here!

To Top